This project involved developing a fictional brand with a product or service people could safely enjoy during the COVID-19 pandemic. Inspired by the surge in interest in DIY projects, I created a business that encourages creativity and hands-on exploration.
Craftventure is a monthly subscription box designed to help people discover new crafts. Each month, subscribers receive a curated box with all the materials needed for a unique DIY project—from painting, knitting, sewing, felting, and more. Before their box ships, they can preview the planned craft and swap it for a different option. Whether seeking a new hobby, a creative challenge, or a stress-relief outlet, Craftventure makes crafting accessible, diverse, and exciting for all experience levels.
Cal Poly Pomona |Â Visual Communication Design 2
Software: InDesign, Illustrator, Photoshop
Software: InDesign, Illustrator, Photoshop
